There are many advantages to using virtual conference software. There are many different platforms available that provide various features. If you’re planning to use this software, you should look for a package that offers professional-level features. A professional-level virtual conference package can provide you with all the features you need for an exceptional virtual conference experience. Also, find out how AI-powered matchmaking can enhance your business.
Face-to-face engagement suffers
The key to face-to-face engagement at a virtual event is content. Although you can engage your attendees with content during the event, the same cannot be said for the following day. Virtual leads are far different from onsite ones. Therefore, post-event follow-up is critical. Luckily, there are some ways to maximize the value of your virtual event content. Here are just a few.
While it is true that virtual meetings are more effective than face-to-face ones, videoconferencing poses unique challenges for users. Most users report “Zoom fatigue” or other symptoms of constant eye contact. Participants report being frustrated and disengaged during video conferences, but you can quickly solve these issues by making meetings more interactive. Face-to-face meetings require less intense eye contact, one of the most crucial components of effective instructional practice.
AI-powered matchmaking
AI-powered matchmaking has several benefits for virtual conferences. It can make people-to-object connections by evaluating choices made by attendees and offering the most suitable match in split seconds. Not only does AI make people-to-person connections, but it can also make recommendations based on various information, such as content, products, and sessions. It can also help event organizers by saving time.
First, AI-powered matchmaking helps your event exhibitors. This feature allows you to create a database of prospective attendees and match them with the exhibitors who can benefit the most from your products and services. After collecting the data, exhibitors can analyze the list and contact interested attendees. AI-powered matchmaking allows you to engage with a broader customer base, boost your audience engagement, and increase your revenue. AI-powered matchmaking is an intelligent way to maximize the potential of your virtual conference.
Branding
Virtual conference software can make organizing a conference for your company easier. Livestream’s drag-and-drop page builder allows you to create your event easily. Moreover, it offers features such as online event registration, moderated Q&A, a toll-free dial-in number, and the ability to upload presentations, polls, and gifts. In addition, this software allows you to interact with attendees by using emoji gestures, mentioning specific participants, or even providing them with webcam access.
If you’re planning a virtual conference, it’s essential to brand it properly. If your conference space looks like a crowded room, your brand image is less visible, and your attendees may overlook your branding. However, there are some tips you can do to ensure that your attendees will know that you’re a professional and not a complete amateur regarding branding. First, you need to send out invitations to attract your target audience. Secondly, you’ll need to create an email campaign that attracts their attention and builds a buzz about your event.
